Chip Kidd at TEDSalon NY2015
The art of first impressions — in design and life (transcript)
Summary
The speaker is an American graphic designer and now he's been one of the most famous book cover designers.
The job of the book designer is to pull what this book is. This becomes the first impression of books that should not show or not explain all.
And then his arts seem to have two keys. Those are clarity and mystery.
Clarity can get to the point when you notice it. In the cities, there are a lot of ways though many people don't notice them.
Mystery is the opposite side of clarity. It's more complicated, however, it demands to be decoded.
We somehow want to solve a mystery when we see a mystery.
However, bizarre things happened sometimes when we solve it wrongly.
What pulls the design?
Did you notice his arts?
Let's find it and when you perceive them, it must make you happy and give not a usual day but a special day.
The design can help your life.
Words in this story
conviction /noun/ belief, opinion, view, thought, persuasion
convince /verb/ persuade, satisfy
allure /verb/ powerfully attract or charm; tempt.
No comments:
Post a Comment
Note: Only a member of this blog may post a comment.