Hamdi UlukayaatTED2019 (transcript)
The anti-CEO playbook
Summary
People who are employees think that the CEO is a great man who runs companies, has big stocks, and gets big money.
However, the title puts the word "Anti that means to oppose" in front of the great CEO. The speaker explains that costly businesses and working for shareholders should be over.
The reasons that the business exists are that there are not shareholders but consumers who buy its company’s products willingly, there are employees who want to create products for them, and the company must be in the best position on the world problems that are gun violence, climate change, race and so on.
The anti-CEO playbook that was written about them is a new business book for our new generation.
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