Sheena Iyengar 1: The art of choosing

TED Global 2010
Sheena Iyengar: The art of choosing (script)

Summary

This is the story that I don't want to hear the least, because I already know that the choices of Japanese people are different from other countries and I often feel that. This time, I think that I want to summarize what the choices are for Japanese people, why we who are Japanese people choose that and how we have to choose. However, this is the best article for me among I recently read, if a man didn't ask the speaker a funny question. I wondered that he listened to her story.
The speaker said that the Japanese perspective of choices, it's their duty to protect someone who doesn't know any better.
The American perspective of choices, it's the right which costomers get requests that they make a reasonable request based on their preferences. Happiness is in their choice. Americans believe that they have the best choices always. They think that all humans innately want to choose anything.
However, she said that their beliefs are on assumptions that don't always hold as true in many countries and cultures but they don't sometimes hold as true even as Americans.
It's because 1) all individuals can't get benefits like American's assumptions: the better choice is the individuals. People must choose for themselves.
2) There are too many choices, gives confusing and puts pressure on all people. 
3) There is a choice to contemplate giving up the choice though American's assumptions is that they must never say no to choice.
World people have different ideas and choices fundamentally. Although Americans train their whole lives from an early age to see the different perspective and choose anything, we don't see the choice in the same places or to the same extent. We all have limitation to choose and it's impossible for us to choose anything.
At last, this is not the difference of choices between American to Japanese. Like all people live in their each life, there are different choices in the world, that we didn't know and we didn't want to understand. Japanese choice is just to protect someone who doesn't know any better. We have to learn that it's important to speak to another, to know the choices have great possibilities, meaning and responsibility. It'll be strange, complex but it has compelling beauty. We have to open ourselves up to better choices. 
Words in this story
democratic / following or supporting the political system of democracy.
capitalistic / an economic, political and social system in which property, business  and industry are owned privately.
compromise / an agreement or a settlement of a dispute that is reached by each side making concessions.
preference / a greater liking for one alternative over another or others. priority.