Debbie Millman : How symbols and brands shape our humanity

Debbie Millman·TEDWomen 2019
How symbols and brands shape our humanity
Summary
We can perceive something in markets through symbols and brands. Human unconsciously thinks about living better while creating groups and communities.
Thus the speaker explains that branding is the profound manifestation of the human spirit and the condition of branding has always reflected the condition of our culture.
And then today, with the internet, all things have possibilty to become universally recognizable in a very short time. Why can’t we use it to get the highest benefit of the branding?
There are symbols and brands to unite people in the communication of shared ideals.